Google Reinclusion Hints & Tips
While your best bet is to employ a specialist (we would say that) you may find these tips helpful, please note we are not responsible for the success of your reinclusion request we do not guarantee success.
Don’t race the reinclusion request
Your first thought might be to run to Google and ask to be included straight away after all it takes days for a response. But before you do you should know what you’re going to say, you will be sending a request to a human being, and it would be quicker and more efficient to be able to say what the problem was and how you resolved it.
Put the site down
This is often the most painful part of the reinclusion process but unless you know why your site has been removed you will need to temporarily shut your site down to the outside work, this is best done by using htaccess on most servers to direct all traffic to a temporarily site, or notice. You need to do this for several reasons, their maybe programs and scripts running that you do not know about, the site may have been compromised and or defaced somewhere and finally it shows you’re taking the problem seriously. If you have cron jobs running, stop them many backdoor scripts use cron as a means to propergrate.
As part of this step, copy all files and databases to another machine, and use this machine as your test machine.
The long slog
The hard work begins, going through page by page and looking for backdoor ways, links that lead to bad neighbourhoods, unknown scripts etc. Some of the more common problems include keyword stuffing and hidden text (text that is the same colour as the background). For each page it is worth removing any javascript and any out bound links, at least until you are re-indexed, this is a short term loss in terms of advertisement revenue in many cases, but will make the reinclusion process easier.
Once the site is cleaned its time to get reincluded, prepare an explanation keep it short, explain why you believe you were banned, what problems you have fixed if there is any outstanding issues. While excuses may make you feel better unless it’s a really original one it’s probably not worth including.
Of course this is a very simplified version of what needs to be done, and its slow methodical work its worth having an understanding of how search engines work, HTML and a good understanding of backend systems. But fear not we can help so why not get in touch with us via email for you free site report.
Whats next...
If your site has been banned and is no longer showing in Google or other search engines such as MSN/Live and Yahoo then get in touch with us today. We offer two reinclusion services to help those stranded in no mans land.
Am I banned?
Has Google crawled?
Check your logs has Googlebot crawled in the last few weeks.
Site not showing in Google rankings
Site has dropped out of its normal keyword ranking? and a search using site:www.mysite.com comes back empty.
Links showing in Google rankings
When you do a link back do sites show up.